Insights

Introduction Social value has become a key factor in procurement decisions across all industries, including the creative sector. Businesses and public organizations are increasingly required to demonstrate how their projects contribute to society beyond just delivering a service. For creative agencies, integrating social value into bids for PR, marketing, video...

Introduction In the competitive world of creative tenders, winning contracts isn’t just about ticking boxes and meeting technical requirements—it’s about compelling decision-makers with a narrative that resonates. Storytelling is a powerful tool that can elevate your bid, making it more engaging, persuasive, and memorable. Whether you’re bidding for a branding,...

Winning creative tenders requires a strategic approach, a well-crafted proposal, and an understanding of what clients are looking for. Whether you’re a branding agency, PR firm, video production company, or marketing specialist, mastering the tendering process is crucial to securing new contracts and growing your business. This step-by-step guide will...

In the competitive world of creative tenders, securing contracts requires more than just showcasing technical skills and creative excellence. One of the most overlooked yet vital elements in winning bids is cultural alignment. Businesses and public sector clients are increasingly seeking creative partners who align with their values, vision, and...

In the competitive landscape of the creative industry, innovation is a key differentiator in winning tenders. Clients are not just looking for service providers; they want partners who can bring fresh ideas, cutting-edge techniques, and transformative approaches to their projects. Demonstrating innovation in your tender responses can give you a...

Winning creative sector tenders requires more than just showcasing your talent—it demands a deep understanding of the evaluation criteria used by procurement teams. Whether you’re bidding for contracts in branding, video production, digital marketing, or design, knowing how tenders are assessed can give you a competitive advantage. Why Evaluation Criteria...

Introduction In the highly competitive creative sector, securing contracts requires more than just a well-written proposal. Your portfolio plays a critical role in demonstrating your expertise, showcasing your past successes, and building trust with potential clients. Whether you’re a PR agency, branding specialist, video production company, or marketing expert, leveraging...

Introduction Winning a creative sector tender can be a game-changer for agencies specializing in PR, branding, video production, and marketing. However, many businesses fail to secure contracts due to avoidable mistakes in their tender applications. A compelling and well-structured proposal is crucial for standing out in a competitive landscape. This...

Introduction When competing for tenders, businesses often focus on pricing, technical expertise, and written content. However, the design of a tender submission plays a crucial role in making a lasting impression. A well-designed tender not only enhances readability but also demonstrates professionalism, attention to detail, and a strong brand identity—all...

For creative professionals and agencies, securing contracts through tenders is one of the best ways to ensure steady business growth. Whether you’re in PR, branding, advertising, video production, or design, winning tenders can provide high-value projects and long-term partnerships. However, navigating the tendering landscape can be challenging without the right...

Introduction The tendering process can be overwhelming for creative professionals looking to secure contracts in areas such as marketing, branding, PR, video production, and design. With increasing competition and complex submission requirements, it’s crucial to understand how to navigate the tendering landscape effectively. Winning a creative tender requires more than...

Introduction Securing contracts as a creative agency requires more than just talent—it takes strategy, persistence, and a well-executed approach to bidding. Whether you specialize in branding, marketing, PR, design, or video production, winning high-value contracts can be the key to consistent growth and long-term success. However, with fierce competition in...

Winning contracts in the creative industry requires more than just talent—it demands a strategic approach to bidding. Whether you’re in PR, branding, marketing, design, or film production, securing tenders is crucial for business growth and sustainability. However, navigating the world of competitive bidding can be overwhelming without the right tools...