08 Mar




Tender Basics are the foundation of your bid writing success. Our Growth Director, Jill Hudson, has over 16 years’ experience with Tender Writing, so she knows how lonely it can get when you see rejection in the early days.

“I quite quickly went from a success record of <15% in my very early days of tender writing to >70% just by spending the time needed to digest feedback and eliminate silly mistakes.  Mistakes I seemed to be making all the time without evening realising I was doing it.”

The thing you need to realise very early on is that feedback is the route to success.

No one really likes reading the feedback of how they’ve missed the point of the tender document, the response didn’t hit the mark – at all, or you’ve forgotten to proofread and your response to a question is littered with mistakes. Queue – kick yourself under the table and put the kettle on. It’s important to get back to the ‘Tender Basics’ every time you’re writing a bid.

Tender Basics

Tender Basics

However, without this feedback, you will continue to make these mistakes. The most common mistake you will make is not understanding the time it takes to respond to a bid correctly. Assuming you’ll write a winning submission in 2-hours is unrealistic, whilst ABC Ltd. are throwing all their resource at this competitive contract to ensure they will win it.

You need to quickly realise that the only way you will start to win is to get back to the Tender Basics:

  1. Believe you can win it – ensuring you have the right credentials.
  2. Do your homework – research is key.
  3. Spend the time needed to write a winning submission.
  4. Don’t leave it until the last minute – this is how mistakes happen.
  5. Ensure you understand the point scoring mechanisms to ensure you are maximising your answers to the questions asked.
  6. Answer the question with the information they have requested, not the information you believe they should know about your business.

We’re sure you’ve established that our main piece of advice over the many blogs we have written, is to be sensible with your expectations.  If you turnover around £100,000 per annum, you’re not going to win a £2,000,000 contract. Nor should you want to put all your eggs in one basket like that. So, if this is the course of action you’re taking you will continue to receive the rejection letters.

Tender writing is an art form, it isn’t for everyone but you will reap the rewards if you spend the time learning, building knowledge and correctly assessing what you need to do to allow you to win.

Jill states “I’m a firm believer that the only person you should ever be in competition with is yourself. That way you will always get better.”

Eliminate the noise and … focus!

If all else fails, give our Tender Consultants a call, we’re here to help you discover, succeed, procure and invest!

“THEY ALREADY K… 5th March 2018 Creative Bids WHY CHOOSE CREATIVE T… 15th March 2018